About Us

We Help Product Teams
Build Better Products, Faster.

Userpilot is the #1 product growth platform that helps non-technical teams create in-app experiences, understand user behaviour, and act on it — without writing a single line of code.
2019 Founded
1,000+ Customers worldwide
90+ Team members
G2 Leader - 8 seasons

Join 1,200+ Companies Accelerating
Product Growth with Userpilot.

How it works

Putting product teams in control of growth.

Userpilot was founded with one mission: give every product team the tools to understand their users and build experiences that drive real growth.

Today, we're the #1 product growth platform trusted by over 1,000 companies worldwide — from fast-growing SaaS startups to Fortune 500 enterprises. We help product, UX, and customer success teams create personalised in-app experiences, track product usage, and collect user feedback — all without a single line of code.

Userpilot team working together
Why We Exist

Userpilot's mission & vision

Built for speed, designed for simplicity, and trusted for security.

Our mission

To give every product team — regardless of size or technical ability — the tools to create meaningful in-app experiences, understand their users, and drive sustainable product-led growth.

Our vision

A world where every digital product is built around the needs of its users. We envision a future where product-led growth is accessible to every team, and where great user experiences are the norm, not the exception.

The Platform

One platform. Every tool your product team needs.

Instead of stitching together five tools and five data sources, Userpilot gives you a single AI-powered platform where analytics, guidance, feedback, and session data are always in sync.

In-App Gu idance

User Engagement

No-code product tours, checklists, tooltips, and modals — built in minutes, not sprints.

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Product Analytics

Product Analytics

Funnel analysis, feature adoption tracking, and cohort comparisons — no SQL required.

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Session Replay

Session Replay

Watch every click and scroll. Filter by segment or funnel step and ship fixes based on evidence.

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In-App Surveys

User Feedback

NPS, CES, CSAT, and custom surveys triggered by behaviour at exactly the right moment.

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The Team

Meet our leadership

A team of product practitioners, engineers, and growth operators united by the belief that great software deserves great experiences.

Yazan Sehwail

Yazan Sehwail

CEO & Co-Founder

Yazan founded Userpilot to help product teams ship in-app experiences without engineering. He leads the company's strategy, growth, and vision.

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Cory Ayres

Cory Ayres

VP of Sales

Cory leads the global sales organisation, helping product-led companies find the right path to Userpilot.

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Rami ElEssa

Rami ElEssa

Head of Operations

Rami keeps the business running smoothly — overseeing processes, tooling, and cross-functional coordination.

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Thabet Gharabah

Thabet Gharabah

CTO

Thabet leads engineering and infrastructure, ensuring the platform is fast, reliable, and built to scale.

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Emilia Korczynska

Brennan McGuigan

Senior Director of Marketing

Brennan is a marketing and brand leader with 15+ years of experience building demand and brand systems that help B2B SaaS companies scale-from seed stage to IPO.

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James Mitchinson

James Mitchinson

Director of Customer Success

James leads the CS team that ensures every customer gets maximum value from Userpilot from day one.

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Kevin O'Sullivan

Kevin O'Sullivan

Head of Product Design

Kevin owns the design system and product experience, making sure Userpilot is as easy to use as the products built with it.

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Majd Sehwail

Majd Sehwail

VP Engineering

Majd leads the engineering teams shipping product at speed — from core platform features to enterprise infrastructure.

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Where We Are

Our offices

Userpilot Austin office US

Austin, TX

7200 N Mopac Expy, Suite 300
Austin, TX 78731

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Userpilot Dublin office IE

Dublin, Ireland

121 Capel St, North City
Dublin, D01 V3P0, Ireland

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Get in touch Our team typically responds within 1 business day.
We're Hiring

Want to join the team?

We're building the future of product growth, hiring across engineering, product, design, go-to-market, and customer-facing roles. Come grow with us.
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FAQ

Frequently Asked Questions

What is Userpilot?

Userpilot is an AI-powered product analytics and product growth platform for SaaS companies. It helps product, growth, customer success, UX, and marketing teams understand how users behave inside their product, identify friction, predict outcomes, and improve activation, feature adoption, engagement, retention, and expansion.

With Userpilot, teams can analyze user and account behavior, collect feedback, watch session replays, measure product usage, and act on product insights with personalized in-app, email, and mobile experiences.

What does Userpilot do?

Userpilot helps SaaS teams understand what users do inside their product and turn those insights into better product experiences. Teams use Userpilot to analyze funnels, paths, trends, cohorts, feature adoption, user segments, account behavior, feedback, and session replays.

Userpilot also helps teams act on analytics data by launching targeted onboarding flows, checklists, tooltips, modals, banners, surveys, resource centers, email campaigns, and mobile experiences. With Userpilot AI, Lia, MCP Server, and Agent Analytics, teams can also ask questions about users and product behavior, predict risks and opportunities, and measure the performance of AI agents.

Who is Userpilot built for?

Userpilot is built for B2B SaaS companies and digital product teams that want to improve product analytics, onboarding, feature adoption, retention, and product-led growth. It is used by product managers, product marketers, growth teams, UX researchers, customer success teams, support teams, lifecycle marketers, and revenue teams.

Userpilot is especially useful for teams that want to connect product analytics with action, so they can understand user behavior and immediately guide users toward the next best step.

Is Userpilot a product analytics platform?

Yes. Userpilot is a product analytics platform that helps teams understand user behavior across the product journey. Teams can use Userpilot Analytics to analyze product usage, activation, feature adoption, funnels, paths, trends, cohorts, retention, user journeys, and account health.

Unlike standalone analytics tools, Userpilot connects product analytics with in-app engagement, surveys, feedback, session replay, email, mobile engagement, AI insights, and automation. This helps teams move from "what happened?" to "what should we do next?"

What is Userpilot Analytics?

Userpilot Analytics is the product analytics layer of Userpilot. It helps teams answer questions about users, accounts, product usage, adoption, activation, retention, friction, and engagement.

With Userpilot Analytics, teams can track user behavior, analyze funnel drop-offs, understand product paths, monitor usage trends, compare cohorts, build dashboards, and measure how different users and accounts engage with the product. Teams can then use those insights to trigger in-app experiences, surveys, workflows, and personalized engagement campaigns.

What product analytics reports does Userpilot provide?

Userpilot provides product analytics reports that help teams understand how users move through the product and where they need support. These include funnel analysis, trend analysis, path analysis, retention and cohort analysis, feature usage analytics, dashboards, segmentation, and session replay.

Teams can use these reports to answer questions such as which features drive activation, where users drop off, which accounts are at risk, what behaviors predict retention, and which product experiences improve engagement.

How does Userpilot help teams answer questions about users and product behavior?

Userpilot helps teams answer questions about users and product behavior by combining product analytics, user feedback, session replay, AI insights, and behavioral segmentation. Teams can investigate what users are doing, where they are getting stuck, which features they adopt, which accounts are healthy, and which behaviors are linked to activation, retention, or churn.

With Userpilot's AI agent Lia and MCP Server, teams can also ask natural-language questions about product and user data, making it easier to find answers without manually building every report from scratch.

What is Lia in Userpilot?

Lia is Userpilot's AI product growth agent. Lia helps teams analyze product and user data, identify patterns, predict outcomes, surface risks and opportunities, and recommend what to act on next.

Teams can use Lia to ask questions about user behavior, product performance, activation, adoption, retention, churn risk, feature engagement, and account health. Lia is designed to help product, growth, customer success, and marketing teams move faster from product analytics to action.

How does Userpilot use AI in product analytics?

Userpilot uses AI to help teams make faster, smarter product decisions. Instead of manually digging through dashboards, teams can use Userpilot AI to surface insights, monitor key metrics, predict user behavior, identify risk signals, detect growth opportunities, and understand what actions could improve activation, adoption, retention, and revenue.

Userpilot AI connects analytics with action through Lia, MCP Server, Agent Analytics, workflows, in-app guidance, surveys, and personalized engagement.

What is Userpilot's MCP Server?

Userpilot's MCP Server helps teams connect Userpilot data to the AI tools they already use. It brings Userpilot context into AI workflows, so teams can ask questions about users, accounts, product behavior, feedback, and engagement using Userpilot data as the source of truth.

With Userpilot MCP Server, teams can make product analytics more accessible across the organization and use AI tools to answer questions about customer behavior, product usage, account health, activation, retention, and growth opportunities.

What is Agent Analytics in Userpilot?

Agent Analytics in Userpilot helps teams measure the usage, performance, and business impact of AI agents inside their product. As more SaaS companies add AI agents to their products, teams need to understand how users interact with those agents and whether the agents are helping users succeed.

Userpilot Agent Analytics helps teams measure AI agent conversations, usage patterns, failure signals, frustration, drop-offs, topic trends, and the impact of AI agents on engagement, retention, and revenue.

How does Userpilot help with predictive product analysis?

Userpilot helps teams use product analytics and AI to predict risks, opportunities, and likely user outcomes. Teams can analyze behavioral signals to identify users who may fail to activate, accounts that may be at risk of churn, features that need better adoption, and segments that may be ready for expansion.

With Lia, Userpilot can help teams surface predictive insights and understand what actions to take next, such as launching an onboarding flow, triggering an in-app message, sending a survey, or guiding users toward a high-value feature.

What makes Userpilot different?

Userpilot combines product analytics, in-app engagement, user feedback, session replay, AI, Agent Analytics, MCP Server, email, mobile engagement, and workflows in one platform.

This means teams do not just analyze product data — they can act on it. Product teams can find friction in a funnel and launch an in-app guide. Customer success teams can spot churn risk and trigger targeted education. Growth teams can identify activation blockers and personalize onboarding. AI teams can measure how users interact with product agents. Lia can help teams ask questions, predict outcomes, and decide what to do next.

How does Userpilot help product teams?

Userpilot helps product teams understand how users engage with the product and where they need better guidance. Product teams can use Userpilot Analytics to track activation, feature adoption, funnels, paths, cohorts, retention, user journeys, and product usage.

They can also use Lia to ask questions about product performance, surface risks and opportunities, and identify which user behaviors are linked to activation, retention, or expansion. Then they can act on those insights with in-app onboarding, feature announcements, checklists, surveys, and personalized product experiences.

How does Userpilot help customer success teams?

Userpilot helps customer success teams scale customer education and proactively support users based on product behavior. CS teams can use product analytics to identify low-engagement users, accounts with declining usage, users who are stuck during onboarding, and customers who may be at risk of churn.

They can then trigger contextual in-app guidance, resource center content, surveys, email workflows, and targeted messages to help users get more value from the product. With Lia, CS teams can also ask questions about account health, product usage, risk signals, and customer behavior.

How does Userpilot help growth teams?

Userpilot helps growth teams improve activation, conversion, engagement, and retention by connecting product analytics with personalized user experiences. Growth teams can analyze where users drop off, which behaviors predict activation, which features drive engagement, and which segments convert best.

They can then use Userpilot to launch onboarding experiments, lifecycle messages, in-app campaigns, email campaigns, surveys, and workflows that guide users toward value. Lia can help growth teams identify opportunities, predict outcomes, and understand what actions are most likely to improve product growth.

How does Userpilot help product marketing teams?

Userpilot helps product marketing teams drive feature adoption, improve product launches, and communicate with users inside the product. Product marketers can use Userpilot Analytics to see which users have or have not adopted a feature, which segments are engaging, and how product announcements affect behavior.

They can then launch targeted in-app messages, banners, modals, tooltips, email campaigns, and surveys. With Lia, product marketing teams can ask questions about adoption, engagement, launch performance, and user feedback.

How does Userpilot help UX and research teams?

Userpilot helps UX and research teams understand how users experience the product. Teams can combine product analytics, session replay, path analysis, funnel analysis, surveys, and qualitative feedback to identify friction, validate design decisions, and improve user journeys.

Instead of relying only on interviews or assumptions, UX teams can use Userpilot to see what users actually do, where they hesitate, where they drop off, and what feedback they give in context.

What types of in-app experiences can teams build with Userpilot?

Teams can use Userpilot to build onboarding flows, interactive walkthroughs, checklists, tooltips, modals, slideouts, banners, resource centers, in-app surveys, product announcements, and contextual guidance.

These experiences can be personalized using product analytics data, user behavior, account attributes, lifecycle stage, feature usage, engagement level, survey responses, and other segmentation criteria.

Does Userpilot include user feedback tools?

Yes. Userpilot includes user feedback tools such as in-app surveys, NPS surveys, CSAT surveys, CES surveys, PMF surveys, feature feedback, and custom microsurveys.

Teams can combine feedback with product analytics to understand both what users do and why they behave that way. For example, a team can identify a drop in a funnel, trigger a survey to understand why, and then launch an in-app experience to reduce friction.

Does Userpilot include session replay?

Yes. Userpilot includes session replay to help teams watch how users interact with their product. Session replay gives teams visual context behind product analytics, so they can understand where users get stuck, what causes frustration, and how users navigate key workflows.

Session replay works alongside product analytics, feedback, surveys, and Lia to help teams understand the full user experience.

How does Userpilot connect analytics with action?

Userpilot connects analytics with action by letting teams use product data to trigger personalized experiences. Teams can analyze user behavior, identify friction, create segments, and then launch in-app guidance, surveys, workflows, emails, or mobile experiences for the right users at the right time.

This makes Userpilot different from analytics tools that only show reports. Userpilot helps teams understand product behavior and act on it from the same platform.

What kinds of questions can teams ask with Userpilot?

Teams can use Userpilot to answer questions such as:

  • Which users are activating successfully?
  • Where do users drop off during onboarding?
  • Which features are underused?
  • Which behaviors predict retention?
  • Which accounts are at risk of churn?
  • Which users are ready for expansion?
  • What feedback are users giving after key product moments?
  • How are AI agents performing inside the product?
  • Which product experiences improve adoption?
  • What should the team prioritize next?

With Lia and MCP Server, teams can make these questions easier to answer across product, growth, CS, marketing, and leadership workflows.

What kinds of companies use Userpilot?

Userpilot is used by SaaS companies and digital product teams of all sizes — from large enterprises and publicly listed companies like Zoura, Adobe, DHL, and Reiffeisen to disruptive tech startups like Leadfeeder and Brevo that want to improve product analytics, user onboarding, feature adoption, user engagement, customer retention, product-led growth, and expansion.

It is especially useful for teams that want to understand user behavior and act on insights without relying on engineering for every product experience change.

Is Userpilot no-code?

Yes. Userpilot is designed to help non-technical teams analyze product behavior, segment users, collect feedback, and build in-app experiences without writing code for every change.

Engineering support is typically needed for implementation and data setup, but day-to-day analysis, onboarding, surveys, segmentation, engagement, and experimentation can be handled by product, growth, CS, UX, and marketing teams.

What integrations does Userpilot support?

Userpilot integrates with the tools SaaS teams already use across product, customer success, sales, marketing, analytics, and data workflows. Teams can connect product and customer data, sync information across systems, and use that data to power smarter targeting, analytics, and engagement.

With Userpilot MCP Server, teams can also bring Userpilot data into AI tools and workflows.

Is Userpilot secure?

Yes. Userpilot is built for SaaS teams and enterprise use cases, with security and compliance standards including SOC 2 Type II, GDPR, and HIPAA listed on Userpilot's website.

Userpilot is designed to help teams analyze product and customer data while maintaining strong data protection, privacy, and security practices.

Who founded Userpilot?

Userpilot was founded by Yazan Sehwail, CEO and Co-Founder. Userpilot was created to help product teams understand users, improve product experiences, and build in-app guidance without relying on engineering for every change.

Today, Userpilot helps SaaS teams combine product analytics, in-app engagement, feedback, session replay, AI, and automation to build better products and drive growth.

What is Userpilot's mission?

Userpilot's mission is to empower teams to build better products. Userpilot helps teams understand user behavior, answer product questions, predict risks and opportunities, guide users to value, collect feedback, and continuously improve the product experience.

By combining product analytics, AI, in-app guidance, feedback, session replay, MCP Server, Agent Analytics, and automation, Userpilot helps teams turn product data into better user outcomes.

Why do product teams choose Userpilot?

Product teams choose Userpilot because it helps them understand, predict, and improve the user journey from one platform. With Userpilot, teams can analyze product usage, ask questions about user behavior, identify friction, measure adoption, collect feedback, replay sessions, and launch personalized experiences.

Userpilot helps teams move beyond dashboards by connecting product analytics with action, AI-powered insights, Lia, MCP Server, and Agent Analytics. This helps SaaS teams improve activation, adoption, retention, customer satisfaction, and long-term product growth.

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Company description

Userpilot is a product growth and analytics platform that helps SaaS teams turn user insights into better product experiences. Product, growth, and customer success teams use Userpilot to understand user behavior, onboard new users, drive feature adoption, collect feedback, and reduce churn, all without code. More than 1,200 companies use Userpilot to accelerate product growth.